In the Age of the Hybrid, it’s never been more tempting to mix business with pleasure.
60% of all business trips turn into bleisure (Expedia , 2018).
Which are Asia’s best cities for bleisure? Food and heritage are favourite diversions, so some cities need to work harder than others…
A survey by the The Economist Intelligence Unit (The EIU). Well done Michael Gold.
Also, Drago Djourov's presentation at Pacific Asia Travel Association (PATA) Insights Lounge 2018 on hybridisation in attractions, F&B and retail concepts:
#bleisure #hybridization #travel #retail #business #hospitality #foodmarketing #heritagetourism #tokyo #singapore
(LinkedIn post 2019)
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