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    Be Bold



    “Making fun of yourself and then using that platform to revitalise the brand is a hugely risky move. …it has to be bold and risky to have a chance of working.


    Bravery does not guarantee success, but without it you might as well go home and burn your marketing budget on the stove.”


    https://lnkd.in/f8tSFjW


    #marketing #branding #advertising #beer #brave


    (LinkedIn post 2019)